In house, agency of record, whoever it is hasn’t done their homework in responding to the crisis with facts and data.
Here’s a useful table of US federal data on auto acceleration complaints similar to those from which Toyota is now being smeared in the popular imagination (gathered by National Public Radio (NPR) in the [...]

Amid seismic shifts in technology and the macro economy, at least 3 gaps are emerging between marketing leaders.

If you can give it away, what have you proven? http://short.to/191r3 #B2B #pricing #marketing #commoditization #

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SAP may be an old-line vendor in the technology space, but along the way to the top of the stack they figured out how to talk to their customers.
This SAP ad on Youtube does NOT talk about bits and bytes. It talks about what the tech can do for the biz AND for [...]

Eloqua's Social Media Toolkit: http://bit.ly/aJWQ8x #
"You may all go to Hell and I will go to Texas." – Davy Crockett (Fall of the Alamo: March 6, 1836) #history #Alamo #
We have confirmed our first Invisible Marketing interns for summer 2010! Very excited that Candice and Michelle will join the team. #
Humor (and marketing): "26 Fake [...]

Their previous video went viral on youtube.
They’ve restructured their approach to their music and the market. But someone still talked them into doing this great Rube Goldberg contraption as an alternative video to their new release.
I think they are interesting artists. Hope it goes well for them.
Here’s BoingBoing’s take on the video.
Here’s [...]

It’s probably data quality — labor intensive, behind the scenes stuff.
Good data is like jet fuel. The plane is beautiful and lovingly engineered, and it’s the part that the users actually see. But that gorgeously branded vehicle isn’t going anywhere without some liquid nourishment under the hood.
Kudos to by Ben Bradley at Macon [...]

just finished editing a white paper for client. #
Sushi date w/my better half. #
Is the decline in VC returns permanent? If not, what will reverse it? http://bit.ly/badPIM @klepperson @franciscojsaez #

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